A Simple Commitment to Taste

A manufacturer of speciality chilled and ambient convenience foods, along with the finest cooked sliced meats, Pro-Pak Foods (PPF) is a division of the Danish TiCan Group and, although enjoying the benefits of being part of a major pan-European food business, retains its independence and flexibility, which allows it to react quickly to the demands of the ever-changing retail sector.

Established in 1993 and with an annual turnover of £36 million,

Pro-Pak Foods is based in the beautiful market town of Malton in North Yorkshire. From here, its highly trained team of around 300 specialist personnel produce a broad portfolio of products, from convenience foods, ready meals, gourmet stews, soups and pasta pots through to cooked sliced meats; the latter incorporating both the company’s finest quality ‘Yorkshire Born & Bred’ range and everyday items such as premium ham, beef, chicken, and wafer thin sandwich meats.

Whatever the product though, Pro-Pak Foods point of difference is a simple commitment to taste, with the company priding itself on its ability to control quality from start to finish. This is helped by the unique ‘steam fresh’ cooking system that the company use for chilled ready meals, which not only delivers a fantastic tasting product, but also increases shelf life to significantly cut down on in-store wastage.

Indeed, with a ‘can-do’ proactive approach to business, Pro-Pak Foods is committed to surpassing customer expectations every single time and offers a number of specialist propositions, including the supply of retailer own label products.

The company also works with industry entrepreneurs in order to bring new, exciting brands to market, this process encompasses product development, technical support, first class production facilities, supply chain expertise, and then sales and marketing to launch the products into the market-place.

A perfect example of this partnering with entrepreneurs is the relationship PPF has formed with Annabel Karmel for her range of chilled toddlers’ meals, which is now the market leader. Mark Cuddigan, Managing Director of AKGH, explained: “Pro-Pak have been the ideal partner for Annabel. Not only do they provide a first class range of products for us, but their team is highly adaptable to the fast changing requirements in children’s food.”

PPF has a number of its own brands too, which provide ready-made solutions for customers primarily within the convenience and wholesale sectors.

In addition to convenience and wholesale, PPF is active in the multiple retail, food service and vending sectors, working closely with all of its customers to deliver category focused brand and product solutions to drive volume and value growth.

PPF is firmly focused on future growth and success, for both itself and its customers. It puts its money where its mouth is too, having invested in excess of £10 million over the past 10 years. Growth is also been fuelled by the company’s innovative approach to New Product Development (NPD). For example, when a customer product brief for a new range of Indian meals came in, key members of the NPD team spent a week working in the kitchen of

a couple of Indian restaurants to understand how to make a truly authentic tasting meal. It is this passion and commitment that makes PPF stand out in a fiercely competitive marketplace.

So whatever your requirements, visit www.pro-pakfoods.co.uk for further information and to discover how you can take advantage of the company’s unique expertise.