FAERCH PLAST SUPPLIES EYE-CATCHING TRAYS FOR TESCO ITALIAN READY MEALS

Leading European manufacturer of plastic packaging for the food industry, Faerch Plast has recently supplied eye-catching dual-colour CPET trays in sage and cream to Greencore for the re-launch of Tesco’s core Italian ready meal range.

Greencore challenged Faerch Plast to give its existing trays a more authentic and appealing format for the new and improved premium ready meals, with minimal changes to pack designs or sizes.

Jenna Cree, Development Manager for Greencore Warrington comments: “Faerch Plast already supplies two dual-colour trays in black and terracotta, and black and silver for the Tesco Finest range. This striking new sage and cream colour combination meets Tesco’s criteria perfectly and offers a high quality finish that really does make the Italian range stand out on shelf. It provided the makeover required with minimal changes to pack size or basic design.”

Vicki Parker, Key Account Manager at Faerch Plast comments: “Our state-of-the-art production technology and modern, efficient extrusion capabilities enabled us to develop the innovative dual colour CPET trays, which are already proving popular amongst customers.”

Faerch Plast’s wide range of CPET trays feature dual ovenability and a wide temperature tolerance.

www.faerchplast.com