Ciao LISA! Premium Italian Lager Lands in the UK

Innovative Italian brewery Birra del Borgo has released LISA, a premium lager, exclusively on draft in the UK to on trade.

Deeply rooted in its Italian origins, LISA is brewed using Senatore Cappelli wheat grain from the countryside of Puglia, a region in southern Italy, and the best Italian orange peel. Boasting a rounded, bready malt flavour with citrus notes and spicy floral hints, LISA finishes with a subtle bitterness that’s dry and refreshing.

Touted as the new drink of choice for aperitivo, the Italian ritual of a drink and light snack to catch up with friends and family, unwind after a day at work, and whet your appetite ahead of dinner, LISA is a lager that lends itself impeccably to pairing with food – whether that’s a classic margherita pizza or a pack of tarallini.

With this in mind, Birra del Borgo has partnered with Crosta & Mollica to treat UK customers to aperitivo at select establishments with a complimentary pack of tarallini accompanying each purchase of a pint of LISA between 5pm and 8pm.

A classic aperitivo snack, tarallini pair particularly well with LISA thanks to their ingredients’ shared Puglian origin. Working with producers across Italy to bring the finest Italian bakery products and regional specialities to the UK, Crosta & Mollica’s tarallini are made in a small family-owned bakery, from a traditional recipe using local durum wheat, extra virgin olive oil, and white wine.

Founder of Birra del Borgo, Leonardo di Vincenzo said: “Following LISA’s unprecedented 2018 sales growth in Italy, we’re incredibly excited to bring this perfect sessionable lager to the UK, as well as a touch of classic Italian aperitivo culture. We strongly believe that the genuine simplicity of Italian style and culture can be expressed also through beer, creating a new standard of quality and originality. Our premium beer – one that harks back to Italy with its distinctive Senatore Cappelli wheat – presents a refreshing choice for those who wish to explore flavour and expect quality.”

Find LISA at London’s Craft Beer Rising, 21st-23rd February, in London at Luppolo Pizza and The Chelsea Corner.