Big Tom gets Saucy

Big Tom, the UK’s favourite Bloody Mary mix for over two decades, is launching its very own spiced tomato Ketchup this spring, aiming to spice up the sauce and condiments market.

Using the same instantly recognisable and addictive Big Tom spice blend and the same source of Portuguese tomatoes, the new Ketchup will delight the many existing fans of Big Tom whilst introducing an exciting new twist to the Ketchup market. With a significantly lower sugar content (13.4g per 100g) compared to that of other leading brands (Heinz Ketchup 22.8g, Tiptree Ketchup 31g and Stokes Chilli Ketchup 33.5g) and up to 50% fewer calories, it is showing the way forward for the ketchup market.

Big Tom Spiced Tomato Mix has been widely available in supermarkets and pubs throughout the UK for many years and is increasingly found on airlines worldwide. Big Tom was granted a Royal Warrant in 2002 and since then its popularity has grown every year and is now exported to more than 20 countries worldwide. It is made by James White Drinks in Suffolk.

Lawrence Mallinson, Managing Director, James White Drinks commented: “Launching Big Tom Spiced Tomato Ketchup has been an ambition of mine for at least ten years. It has taken us well over a year to develop because we were so determined that it should be true to the distinctive Big Tom taste. We have produced a fabulous Ketchup – you will love it.”

Available in a 260g glass bottle, Big Tom Spiced Tomato Ketchup is Gluten Free and Vegan and will be priced at £2.50 per bottle. It’s now available to buy on www.jameswhite.co.uk and will soon be in major retailers.