THE CRACKER DRINKS CO. RELAUNCHES WITH A NEW LOOK & A MAJOR NATIONWIDE CAMPAIGN

The Cracker Drinks Co. has officially launched with a fresh new look, alongside a nationwide marketing campaign to support its range of fruit juices, including the zingy Still & Cloudy Lemonade flavour as a tribute to the British summer season.

The company positions its distinctive juice and juice drinks as offering the quality of chilled with the convenience of ambient, with emphasis on no artificial colours, preservatives or flavours and Not From Concentrate. Passionate about mixing innovation into every drop of juice, The Cracker Drinks Co put their heart into the art of blending to create refreshing and delicious drinks that stand out from the crowd and on the shelf.

The new-look Cracker Drinks Co hit retailers’ shelves in May as the range relaunched in 1-litre Pure-Pak® Curve cartons from Elopak. The brand is the first to roll off the UK’s only aseptic juice, gable top carton filling line.

The current core range includes Orange, Cloudy Apple, Cranberry, Still & Cloudy Lemonade, Blueberry & Blackberry, Mango & Passion Fruit, Apple & Strawberry & Cranberry, Pineapple & Guava & Lime and Apple & Lychee and are priced £1.50 – £1.89 in retail.

For more information visit http://www.crackerdrinks.com/ or like Cracker Drinks on Facebook.